AI Insights · Timothy · July 2022
Top 5 Fashion Games on iOS in Bulgaria: Q2 2022 Performance
Discover the performance trends of the top 5 fashion games on iOS in Bulgaria for Q2 2022, including weekly downloads, revenue, and active users.
In Q2 2022, the top 5 fashion games on iOS in Bulgaria showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how each game fared during this period.
Lady Popular: Dress up game saw a fluctuating trend in weekly revenue, peaking at around $1K in late March and then experiencing a gradual decline, stabilizing around $400 towards the end of June. Weekly downloads for the game showed a significant rise from 70 in early May to 243 by mid-June. Active users exhibited a slight decline initially, from 1.9K in early April to 1.5K in early May, but recovered to approximately 1.8K by the end of the quarter.
Project Makeover experienced varied weekly revenue, with a notable peak around $636 in mid-May, though it dropped to about $161 by the end of June. Downloads saw a significant increase in mid-June, reaching 439 from 258 in late March. Active users maintained a relatively stable range, hovering around 4K throughout the quarter, with a slight dip towards the end.
Covet Fashion: Dress Up Game had modest weekly revenue, peaking at $322 in mid-May and remaining under $200 for most of the quarter. Downloads remained very low, with a peak of 18 in late May. Active users were consistently low, averaging around 30 throughout the quarter.
Pocket Styler: Fashion Stars saw a significant drop in weekly revenue, starting at $278 in late March and declining to just $19 by the end of June. Weekly downloads were highest in early April at 225 and dropped drastically to just 33 by the end of the quarter. Active users followed a similar downward trend, starting at 615 and ending at 481.
Shining Nikki-Fashion Makeover maintained relatively stable weekly revenue, with minor fluctuations between $20 and $140. Downloads were minimal, peaking at 9 in mid-May. Active users showed a slight decline from 60 in late March to 48 by the end of June.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, you can visit Sensor Tower's platform.
